Friday, 3 February 2012

SEO Web Designs Attract More Traffic


The basic objective of a website is to attract visitors to the website. But a search engine friendly website is more popular than the regular one. Web designers are required to have basic knowledge of search engine optimization techniques. The more the knowledge of Search Engine Optimization (SEO)s, the more the web designers’ bargaining capacity.
Though companies do not create websites for search engines, it is worth their money if the web designers follow SEO guidelines. Utmost importance should be given to the human element of a website. It is a known fact that websites are designed or programmed for human beings. Hence an SEO website should be user friendly or searcher friendly. The design is meant for a searcher and not for an inhuman engine. Then how to design a website that is both attractive to eyes, friendly to use and promotes searches organically?
The idea of search engines is to reach the right destination quickly. The humans who design and maintain these search engines follow this precisely. The value add of a search engine is to deliver the user to relevant site by a click of a mouse. There are five major points that a web designing company should look for:
• Web sites should be easy to read and comprehend, otherwise visitors do not stay on the page

• Navigation should be easy from one page to other

• People often search for particular pages with particular information so your page should be easy to locate

• The look of the website should be one of reliable layout and design

• The most important point: people do not have time to wait for the pages to download; a website should be fast to download
The study of web designing and SEO is like exploring the ocean. The study of SEO shows that crawlers index text. Keywords placed rightly in the text in the concerned page are indexed fast. Internal linking is especially an issue for search engines. Search engines find the popularity of a particular site by following the external links of the website. There should be a clear sitemap and resources page to indicate both the pages on the site and the external links of the website.
If a user has not found what the website is all about in 8 seconds then there is something wrong with the design, layout or content. Placing keywords at right places increases the SEO value of a website design. Many software development companies are opting for web designing based on SEO. Even Web Application Development is poised for a pleasant change by following SEO guidelines to allow their web applications to be ranked high in searches.

Monday, 23 January 2012

The Future of Web Applications


The future of software industry lies in web applications that are used to showcase business plans and procedures implemented on the Web. The medium through which these applications are used are user services, business services and data services.

Many business to business interactions are done through web applications over secure networks. There is an increasing popularity of web applications because many overseas companies intend outsourcing their projects which requires well defined web applications. Developers sitting seven seas away can deploy an application on the Internet and you may work from the other end. Huge applications can be uploaded from wherever you are and accesses from anywhere in the world.

Web applications are popular in all industry verticals like finance, software, hospitals, hotels, schools and many others. The basic web applications or web designs are created in HTML, DHTML and some sites use COM components and Java applets. These basic websites then move further using business logic and with a wide range of web scripting in Java/PHP/.NET. As the requirements become complex the website owners choose programming languages like PERL, CORBA etc to perform complex actions through web interface.

Web applications become even more sophisticated and complex when data needs to be saved, stored, retrieved and update information at higher levels. Databases are the most convenient way to organize the entire data in a systematic fashion.

Web design and development has taken a new turn over the last few years with more businesses choosing to use web applications. It is also useful to understand that these businesses also care for their web presence and optimize the web presence by using many methods in search engine optimization (SEO). Web design/application can succeed highly if we spend a few hours every day on optimizing the site.

Search engine optimization (SEO) yields high results in terms of an increase in number of visitors and revenue. More visitors to the site mean more traffic and this translates into more business and their revenue increases. A good design appeals to the visitors’ eye and good content to his senses. A well optimized site appeals to the crawlers and throws up in the search with relevant keywords. The present online business state of affairs demands an increasing need for today's businessmen to escalate business and its presence from existing phase to the next phase. Therefore web presence should be in existence to gain maximum customers’ reach.

Tuesday, 17 January 2012

Outsourcing Software Development to India


In this world of ever changing technologies web design and web applications have stood the test of time in software development. Software development companies have mushroomed in India over the years but only some have withstood the times of recession, turmoil, growth and so on. This is so because of the fundamental organizational skills in the companies.

Web application development is a vast arena where design and development are the key words. What appeals to your immediate eye is the front end design with images, text, digital media and interactive elements. But to present this web designers use markup language, usually HTML for structure and CSS for presentation. Designers may use JavaScript for interactivity to develop pages that web browsers can read.

In a web application there can be many pages linked from a main home page. These links are known as hyperlinks commonly in blue color and underlined to catch the attention of a visitor. Images can also be linked with the help of hyperlinks. A dynamic website or otherwise known as a web application may be built using any or many technologies such as Ajax, Java, PHP, ASP, ASP.NET, CSS, Cold Fusion, JavaScript, Perl, Ruby or Ruby on Rails and so on. There is no dearth of technologies that could go into building of a web application. Software development companies per se have designers and developers who can cause applications effectively to enable a smooth functioning of your business. Each business has a specific requirement and one application may not suit all. It is imperative for a developer to understand the requirement and develop the application to meet the business needs.

Software development industry in India has thrived on the needs of the various industries. Countries from the west depend largely on the software industry in India. Hyderabad stands a good bet for software needs of the businesses of the west. Much of their requirements are outsourced to India in general and Hyderabad in particular as this works out cheaper compared to all other options.

A related and a supporting area to web applications is Search Engine Optimization (SEO) that has found a firm footing in the software industry in India. This effectively optimizes your web application and enhances your revenues in the form of frequent visitors to your site for business. This is a monthly activity that is carried out as a part of Internet Marketing to make your Internet presence felt.

Monday, 9 January 2012

Web Application Development is a Boon to Users Worldwide


World-Wide Web was initially envisaged as a means for transporting documents. It is now being used as a platform for sophisticated interactive applications relocating the conventional methods. Web applications present abundant benefits like remote access, quick work, access too many people spread over huge platforms and so on. Work can be collaborated on a gigantic size seamlessly. Web application development is a special area of software development that has emerged as an arena of possibilities.

Building web based applications also has taken a turn over the last few years. The traditional desktop applications now have become limited and are built for a custom audience. Web based development has many different approaches involving many technologies that are growing at a very fast pace in the market. There are the open source technologies like PHP and Java and the Microsoft licensed technologies like ASP.NET that are among the most popular versions in web based applications today. The simplest form used to portray your business on the web is browser rendered markup language like HTML with a combination of browser supported language like JavaScript.

Since a Web application is accessed over the Internet it is worthwhile to understand the many advantages this application would have, given the fact that it can be accessed worldwide at the same time. These applications can be updated and maintained worldwide without distributing or installing any additional software to myriad users. This has made the applications very popular.

Web design is a form of web application which may or may not have a dynamic functionality. The recent trend in web designs is to optimize the design and other aspects of the website to suit the crawler. This means that the site is search friendly and is made visible by the search platforms due to its optimization. Search friendly sites are much sought after these days as search engine optimization (SEO) has become a branch requiring much knowledge and study. There are companies that master in building search friendly sites and optimize using various techniques to make the site suitable to the latest algorithm to the most popular search engines.

Software development companies have altered the ways businesses performed and have grown in numerous ways over the last two decades. Software and specially web based applications have created a whole new landscape of choices that directly affect our business growth.

Thursday, 29 December 2011

Software Development can be Cost Effective


Technology has changed the way businesses around the world operate. Whether large, medium or small, organizations have chosen to conduct their businesses with the help of software products than manually. Software development companies have increased manifold in the last three decades. There is a win-win situation for both the software development companies and the clients using the applications.

Software parse is both desktop based and web based. Software Development Companies specialize either in desk top application or web application or both. Desk top applications are used specifically inside the company and do not have a web presence. Web application development on the other hand is available on the Internet and can be accessed from anywhere on the web.

Web Application Companies have made the web presence of organizations easy and have brought about workability while cutting down the costs. Given the current online business scenario there is an eternally mounting need for today's businessman to escalate business and its presence from current stage to next stage. Therefore web presence should be in existence to gain maximum customers’ reach.

For a smooth functioning of business activities software applications have features and functionalities that are capable of performing work in minutes which otherwise could take hours if performed manually. The software applications have the advantage of handling huge requirements. These can be customer built to have only the required functions. Redundancy can be minimized through both desktop and web based applications.

Software applications can create advantages in data import, user management applications, page applications and other interfaces to support the existing data. Just with a click of the mouse a lot of data can be managed from anywhere. Applications can be customized to meet specific business requirements and can be made user friendly with minimal interference to the customers. All software applications can be designed to facilitate customer satisfaction and ease. With so many software development companies around, budget of developing an application has come down phenomenally. Unlike earlier times when an application would cost a fortune, now it is possible to develop the applications in a suitable budget.

Web application development has taken new turns with the possibility of taking many elements into consideration while developing such as online marketing, search engine optimization, programming part, graphic design and managing content. Once these are taken care of a business’ web presence can create huge revenues.

Software Development Can Be Cost Effective - wikiHow

Software Development Can Be Cost Effective - wikiHow

Thursday, 8 December 2011

Software Development Companies Galore in India


Software development gained consciousness during the late eighties and has gained a huge momentum in India. India has become a hub of buzzing activity for custom software development at a reasonable cost. Companies across the world have increased their Software Development needs. India especially Hyderabad, has highly qualified people who can develop software suiting clients’ every need.

Software application development or Web Application Development is usually taken up with a life cycle in mind. Software development life cycle begins by analyzing the requirements of the clients, design the program, coding the program, test and document the system and finally maintain after delivering or installing at the client location.

Software can be developed as a desktop application or a web based application depending on the requirement. Desktop applications are very useful for small organizations and for companies who value secrecy and privacy. These applications are custom made and are installed on the clients’ locations. However, the access to these applications is limited and restricted. Web application development has opened a new range of possibilities by enabling access to many end users. These applications are accessible through web and can be used by a large number of people. Such applications are especially useful for organizations spread over multiple locations and need to be accessed or worked on by a number of people. These are suitable for modifications and changes.

There are a number of technologies that are used to develop these applications. There are the most popular open source software like PHP and Java that are easy to procure to develop an application. Microsoft based .NET requires licensing to develop. This license should be procured legally to develop and deploy a .NET application. Desktop applications use Java and NET primarily where as Web applications use PHP.
The choice of any application is dependent on three factors: foundational technologies, integration with other information sources and dynamic content generation. Clients’ requirement decides the choice of a technology, platform, language or framework.

Another application that has taken a fast paced place in the market is mobile application development. Most of the mobile applications make use of Java technology which is the most all-pervading platform for mobile and embedded devices across the globe. It provides a robust, flexible environment for mobile applications.

Software Development has taken giant leaps in the last half century reaching many areas of our life with the latest applications surpassing general expectations.